On the evening of September 27, the special event of Taizhou was launched by Jiangsu Province geographic indication brand product "superior products in Jiangsu Province". Zhisuping, director of Jiangsu Intellectual Property Bureau, zhangyulin, deputy city of Taizhou Municipal People's government, Wang Jing, deputy mayor of Xianyang Municipal People's Government of Shaanxi Province, attended the event and delivered speeches. Zhangchuanbo, deputy director of Jiangsu Intellectual Property Bureau, presided over the event.

 In his speech, Zhi Suping pointed out that the holding of the Taizhou special event is to implement the strategic deployment of the Central Committee and Jiangsu provincial Party committee to expand domestic demand and poverty alleviation cooperation between the East and the west, further do a good job in the "six stabilities" work, implement the "six guarantees" task, explore a new mode of brand promotion of geographical indications, and make intellectual property contributions to promoting the formation of a new development pattern of double circulation. Zhi Suping said that in the current context of accelerating the formation of a new development pattern of double circulation, to further promote the work of geographical indications, we should deepen the cooperation of geographical indications with strategic thinking, build the brand of geographical indications with innovative thinking, strengthen the service of geographical indications with accurate thinking, take the initiative to seek the situation with high position, wide thinking and practical measures, and strive to create a new situation in the development of geographical indications.

31 tiktok products and featured brand products from Taizhou, Jiangsu and Shaanxi Xianyang participated in the exhibition, including 10 famous brand names, including Huangqiao clay oven rolls, Jingjiang crab soup bags, Feng Ling musical instruments, and so on. The brand was launched on the two platforms of jitter and Taobao. According to preliminary statistics, 387400 people participated in the live broadcast, driving sales of 2168300 yuan.

During the activity, Taizhou Intellectual Property Office announced the results of the selection of "discover the beauty of Taizhou brand" geographical indication products and characteristic brands. Taizhou City and Xianyang city intellectual property management departments jointly signed a framework agreement on cooperation in geographical indications.

More than 150 people attended the event, including the relevant persons in charge of the intellectual property offices of all districts, cities and counties in Shaanxi Province, the representatives of relevant geographical indication product industry associations, professional service platform organizations and leading enterprises of geographical indication products, as well as the representatives of relevant departments and enterprises in Xianyang City, Shaanxi Province.